Let’s discover your style, what represents your most authentic image, and build a wardrobe unique to you.
Image Architecture is a full service offering, designed to be in person or hybrid (virtual + in person) with the option to be fully virtual.
Get started today by filling out the application form below.
Discover your style and learn to express it through your wardrobe so that it fits your personality and lifestyle.
Align your wardrobe with your innate personal style, and build confidence making fashion decisions aligned with your values and life.
All clients start with a virtual 1:1 session exploring their personal identity, fashion signature and style development.
Choose your package:
VIP
- Audit of existing wardrobe
- Up to 12 alterations or clothing up-cycle projects
- In-person shopping experience
- Pinterest look book with photos of all your outfits
- Your Style Files
- Custom-designed pieces
Starts at $5,000
PRO
- Audit of existing wardrobe
- In-person shopping experience
- Up to 8 alterations or 4 clothing up-cycle projects
- Custom-designed pieces
- Pinterest look book with photos of all your outfits
- Your Style Files
Starts at $2,500
MVP
- Audit of existing wardrobe
- In-person shopping experience
- Alterations and Upcycling of existing wardrobe pieces
- Custom-designed pieces
- Pinterest look book with photos of all your outfits
- Your Style Files
**Starts at $1,500
Chances are good that you…
Are front facing in your career and/or business, making videos, speaking on stage or going to conferences.
Have self awareness and confidence, you are happy with your self image, and you desire to look like your most authentic self.
Embrace your strengths and when someone compliments you on a job well done it reminds you that you are making a difference.
Want to work with people you connect with on a personal level, and you enjoy working 1:1 in person and being interactive.
Want to look and feel like your best self…
When it comes to your wardrobe and style you want to reflect your best self with your clothing choices.
Having a closet full of clothes you love, that fit and feel amazing seems like a dream to you.
Shopping with intention matters to you because you are savvy and you care deeply about the planet.
You have been looking for a fashion/style consultant for some time now, but you have yet to find someone you resonate with.
You default to feeling ‘fashion-less’.
Compromising on looking polished because stuff doesn’t fit in the right places.
Unable to find what you want, you feel limited with the options readily available to you.
Worrying that you are starting to look monotonous because you wear the same items to every event.
You find yourself avoiding shopping for clothes because the world of fashion feels intimidating and overwhelming.
That’s where I come in!
Hi! I’m Andrea (On-Dree-Ah) Your Authentic Image Architect!
I am so happy you found me, and I am so grateful to get to know you.
I come to you with over 20 years of professional experience in fashion, style and design.
To get started with architecting your authentic image, go ahead and book your complimentary consult.
You admire other peoples sense of style and love the idea of being able to do it yourself, but when you try to do it yourself something feels ‘off’ and you don’t always know how to solve it.
❌ You don’t
➡️ Know what to look for or where to even start.
➡️ Know what goes well together or how to coordinate your look.
➡️ Have the skills required to make things off the rack fit the way you want.
➡️ Feel inspired by your current wardrobe, some days you just want to throw it all away and start over.
✔️ You do
➡️ Know what you like when you see it.
➡️ Trust yourself to make decisions with the proper guidance.
➡️ Understand value & value personal services and new experiences.
➡️ Look for experiences that have a lasting and memorable impact.
I help you narrow down, pull out and fine tune your innate sense of self and style, so that you can see it for yourself. Together, we translate that into your wardrobe choices.
Hear what Sharon Hadden from Content Planning Company has to say about her experience.
Customized to meet your individual needs, full service Image Architecture packages start at $1,500 and go up from there.
A la cart options are available on a case by case basis.
Get started by filling out the application form.
Want more details of the full Image Architecture Process? Keep reading…
Step 1: Style Development
This session is focused on you and discovering more about your personal style and lifestyle preferences.
The core of who you are does not change much, and we want that to come through with your wardrobe style.
Over the coming years, as life happens and you change, you will be able to apply the same foundational knowledge to what you buy and wear.
We will discuss fabric, fit, colour, silhouette, style lines, patterns and prints, accessories, jewelry, shoes, outerwear, brands, shopping habits, body requirements, personality, hair and makeup, lifestyle needs and anything else that comes up.
It is a fully holistic approach. Everything we discuss will be strategically organized and compiled into a private google doc. A pdf will also be emailed to you for easy reference.
Step 2: Wardrobe Design
This session is focused on building out a visual representation of your ideal wardrobe.
We will consider all aspects of your life, including regular activities and events, body size fluctuations and seasonal requirements.
We will start building out a visual of your ideal wardrobe using a private Pinterest board.
The goal of this session is to leave you with something to work towards during our time together and afterwards.
Shown here: a snippet of Andrea’s Pinterest board for A Dash of Sassafrass, her personal style statement.
Step 3: Closet Curation
We start with your existing wardrobe to see what works and what doesn't, while letting go of items that no longer work (takeaway service is available).
IN-PERSON OPTION
We will do a thorough and detailed review of everything in your wardrobe(s). Some items will be great with a simple tweak, which I will fit on the spot, bring them home with me to alter and send them back to you. Your closet will be organized by garment style or outfits.
The amount of time it takes depends on how big your wardrobe is or how many closets you have. While you have me for the day the longest it has taken (so far) is 6 hours.
VIRTUAL OPTION
You will be doing all the heavy lifting before we meet. I will send you guidelines to follow and questions to ask yourself as you work through your wardrobe and create organized piles.
When we meet we will go through any questions you have about specific items. During the session, I will have you try certain things on and ask questions to help you make some difficult decisions. I will be available over chat for 48 hours to answer any follow up questions you may have as you continue to work through things.
Both options will help you identify gaps and create a procurement list to move forward with.
Shown here: Andrea and Sharon going through Sharon’s wardrobe piece by piece.
Step 4: Garment Procurement
Based on the gaps we have identified and the list of what to shop for, we will go shopping together.
IN PERSON OPTION
This can be in your local area or at an alternative shopping location. We will be very intentional with the shops we go to and what we try on, maximizing your time. We will only buy items that are an absolute yes!
For anything we do not find we can look at having something custom made for you. I will take your measurements for you. I make a number of different garments in my home studio and I know a number of other designers who would be delighted to work with you.
VIRTUAL OPTION
We will shop online together and I will be guiding you and helping you make quality decisions. I am able to determine the credibility of sites as well as the quality of the garment simply by looking at the photos.
So you have an idea of what you can expect to spend, we will come up with an estimate for new items, alterations and/or custom design based on your specific needs.
Shown here: Andrea looking at a potential new purchase on Dorothy in the mirror.
Step 5: Playing Dress-up
Once you have all your new items (including any alterations and custom designs) we will get together to play dress-up to see how many ways we can put everything together.
IN PERSON OPTION
I will take photos of your outfits and add them to your private Pinterest board for reference. If you want to do your hair and makeup, we can make it even more fun and take some photos to use for your personal brand image.
VIRTUAL OPTION
I am happy to take screenshots and add them to your Pinterest board, or you can take mirror selfies.
The main purpose of this session is to have fun and get your creative juices flowing when it comes to your wardrobe style and how you represent yourself.
Shown here: Sharon with a put together look that expresses her personality perfectly.
Step 6: Integration & Follow Up
Approx. 3-4 months after our dress-up session we will meet to see how things are integrating.
I love hearing any new epiphanies you have been having as well as what you are wearing more often and what new gaps you may have found in your wardrobe.
It's also great to catch up and see what's new in your world.
Shown here: Becky of BS Communications was more than prepared for her business brand photoshoot in her put together look and custom designed tee after working with Andrea to develop her stand out style.
What comes next?
Once we have worked together on your wardrobe, I would be delighted to keep working with you. Some things to consider are having a professional branded photoshoot done, upping your online presence, or hiring me for one-off events.
Whether you are having your picture snapped, making videos or standing in front of hundreds (even thousands) of people, having someone you trust to ensure you are looking and feeling great can make all the difference.
I am happy to discuss what would work best for your needs. Simply send me a message to talk about what your needs are and we’ll go from there 💃🏼
Shown here: a portrait of Andrea exclaiming with her left hand holding her lapel open.
Feel comfortable & confident in your clothes everyday.
Other Services
Already discovered your style and looking to enhance your existing wardrobe?
Looking for design, fit and sewing help with a specific wardrobe piece?
Frequently Asked Questions:
+ What is an Image Architect?
I work with you to create an external image and wardrobe that matches who you know yourself to be. It is about representing your most authentic self in all ways, and using clothing as the communication tool that it is.
+ What are all the ways I can work with you?
I customize your offering based on your specific situation and needs. In person and 1:1 services require a larger investment, while group offerings are more budget friendly. The first step is to book a complimentary image exploration call.
+ What is the time commitment required?
The time committment varies depending on whether it is in person or virtual, and can be completed in a day or be stretched out over several months. This will be estimated in your custom quote.
+ How does the process work?
Book your complimentary consult. After your consultation, with your permission you will be sent a custom quote including details and options for you to choose from.
+ What is your guarantee?
I believe in quality over quantity and go above and beyond to ensure your satisfaction, tailoring the experience to meet your specific needs as much as possible.
I fully expect my clients to be as committed as I am to the process. Results will vary based on the actions each individual takes. Since I do not have control over this, I can not make specific guarantees but will certainly do my best to exceed your expectations.
If at any time you have questions or concerns please do not hesitate to bring them up, I’m here to serve you.
+ I have questions and/or feedback, what should I do?
Any enquiries and feedback can be emailed to connect@fashionyourlife.ca
